A Vintage Vision: 26 Years, 10,000+ Items Saved, and the Power of Sustainable Fashion

Did you know the fashion industry is one of the biggest polluters on the planet? This Earth Day, as we reflect on our impact, it's more crucial than ever to make sustainable choices. And for denisebrain, this Earth Day is extra special—it marks my business’s 26th anniversary of offering a sustainable alternative through vintage fashion. Over the past 26 years, my customers have purchased 10,397 items from me, diverting them from landfills and proving that style and sustainability can go hand-in-hand.

I admit, this Earth Day feels different. While I celebrate 26 years of sharing my passion for vintage, I can't ignore the challenges facing our planet, including climate change, waste and pollution, deforestation and biodiversity loss. What’s one person to do? I have a few suggestions.

This Earth Day, let’s renew our commitment to rethinking our relationship with fashion. Here are a few actionable steps we can take:

• Support a local shop, thrift, trade with a friend or buy from a sustainable seller. Local shops often source more ethically and reduce transportation emissions. Thrifting extends the life of existing garments. Online vintage sellers are nearly entirely small business owners offering sustainable fashion.

• Learn a new mending skill. A torn seam, a fallen hem—even replacing buttons or zippers in a vintage manner. Extending the life of our clothing is a direct way to reduce textile waste.

• Next time you need a new jacket, pair of jeans, or bag, consider the vintage equivalent. Choosing vintage avoids the creation of new items and their associated environmental impact, and you might find a unique, high-quality piece you truly love.

• Buy one fewer item and find a new way to wear what you already have. Conscious consumption is the cornerstone of sustainable fashion. Plus you will become more creative in your sartorial choices!

  
  I wrote my book Wear Vintage Now! Choose It, Care for It, Style It Your Way to guide readers in making good purchases and caring for their vintage finds. I have been told that the tips and resources about which I wrote have help extend the life of garments, and the suggestions I make for wearing vintage have opened up possibilities. That’s exactly what I had hoped.
  
  

The environmental cost of fast fashion

A conscious alternative to fast fashion

The true cost of fast fashion has never been the small price tag, but the hidden environmental costs—water pollution, textile waste and carbon emissions—along with the human cost of forced labor and sweatshop conditions. Compare that to the circularity and lower impact of vintage.

More than ever, vintage fashion is not just a style choice, but a conscious decision against fast fashion, over consumption and the environmental damage it causes. Choosing vintage is a small act of defiance, a way to opt out of the cycle of disposability.

What I appreciate even more about vintage fashion after all these years is the legacy of design, craftsmanship, and durability it represents. The quality and longevity have proven that, with proper care, these clothes and accessories can continue to be loved and worn for many more years.

Even with the challenges facing our planet, I'm hopeful. Each vintage piece saved is a victory, and I'm committed to continuing to offer a collection that empowers people to make conscious choices, one beautiful garment at a time. I also believe in giving back directly. That's why a portion of every purchase supports Save the Manatee Club (over $20,000 raised!) and One Tree Planted (430 trees planted), ensuring that your vintage finds have an even greater positive impact on the environment. Join me in making a difference! Choose vintage, choose sustainability, and choose a brighter future.

Choose vintage fashion instead

What are your plans this Earth Day? If you're looking for a unique and sustainable addition to your wardrobe, I invite you to browse my Etsy shop, where everything is 20% off through tomorrow.

Pinterest: An Oasis for Self-Expression and Clarity

Disclaimer: While I express my genuine enthusiasm for Pinterest and its ability to inspire creativity and self-awareness, I want to clarify that my positive sentiments are based solely on personal experience and appreciation. I have no financial interest or personal relationship with Pinterest. My views are an honest reflection of how the platform has positively impacted my journey and my passion for vintage and sustainable fashion.

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The Social Media Pressure Cooker

Feeling overwhelmed by the constant demands of social media? Disenchanted with many of those platforms’ policies regarding misinformation? Yearning for a creative getaway but sick of the infinite scroll? You are not flying solo! I find myself increasingly drawn back to a platform I once underestimated: Pinterest.

Unlocking Pinterest's Potential for Self-Discovery

I once thought Pinterest was mostly a place to look up recipes and home decor ideas, but I was pleasantly surprised to find all sorts of inspiration. I have found that Pinterest can actually be a powerful tool for self-discovery, creativity, and finding a little peace in a chaotic world. Some claim it’s gone stale with old pins popping up, but vintage lovers like me say, “Bring it on!” Pin enough, and you won't see the stale material because of how you've trained the algorithm.

Pinterest encourages exploration and inspiration, free from the comparison game.

The Positive Power of Pinterest: Backed by Research

In a world saturated with negativity, Pinterest stands out as a curated haven for positivity and inspiration. It's a place to dream, plan, and get motivated—without the pressure of likes, comments and the relentless pursuit of perfection. This impression isn’t just anecdotal. Research from Pinterest and UC Berkeley actually suggests that using Pinterest can buffer against stress and burnout. The study showed that a whopping 90% of users describe Pinterest as an 'oasis,' and 80% use it to feel positive. These numbers speak to the platform's unique ability to foster well-being. Unlike platforms often driven by comparison and competition, Pinterest encourages exploration and inspiration. It's about discovering what you love, not what's popular.

A Different Kind of Social Space

Importantly, Pinterest actively combats misinformation, disinformation, and mal-information through its community guidelines and content moderation policies.

And there are some great new features to check out. Did you know that Pinterest offers options for inclusivity, such as women's fashion and wedding ideas that can be further filtered based on body type preferences, promoting body positivity? Have you explored Pinterest Predicts—the “not-yet-trending report”? These prognostications are based on Pinterest search data. I’m all in for “Cherry Coded”—a dark cherry red perfect for the vintage fashion lover. And have you seen the new collaging capabilities? It's like having a digital scrapbook, and it brings back my childhood memories of putting together cut-out items. Behind the scenes, somebody is thinking about how Pinterest can do more of what it excels at.

Wander and Wonder: The Art of Intentional Pinning

One of the best ways to tap into Pinterest's potential is to just let yourself roam. Embrace the serendipity! Follow your interests, wherever they may lead. Click on pins that spark your curiosity, even if you're not sure why. You might start with a pin about decluttering and end up discovering a whole community dedicated to zero-waste living. Or a simple plant-based recipe might ignite a passion for vegan cooking.

While you wander, don't be afraid to stray from your original path. The point is to explore and discover what resonates with you. If a board or an idea no longer feels right, simply delete it and move on. There's no pressure to commit.

Mood Boards: Visualizing Your Inner World

Pinterest shines as a tool for creating mood boards—visual representations of your thoughts, feelings, and aspirations. These boards aren't just pretty collections of images; they're powerful tools for self-reflection. By curating images, quotes, color palettes, and even textures that resonate with you, you can begin to understand what's truly important to you, what emotions you're processing, and what direction you want to move in. It's like creating a visual diary of your inner world.

Feeling stuck in a style rut? Whip up a mood board to explore fresh aesthetics and redefine your look. Maybe you are considering a career switch? Create a board filled with dream jobs, inspiring quotes, and skills you want to conquer. Struggling with mental health? My Keeping Perspective board has helped me cope. Feeling shy about sensitive topics? Create secret boards to explore them without judgment—your private sanctuary.

I regularly create secret boards that help me find my focus for various projects. I envisioned the cover of my book by gathering images that best expressed the content. A whole chapter fell into place when I found images of people who excel at mixing vintage from different eras, combining vintage with modern styles, and wearing vintage in creative ways.

When I was a key point person for the Vintage Fashion Guild’s website redesign, I offered the designers boards of images that conveyed the qualities that make the VFG a special destination online.

The beauty of a mood board is that it's completely customizable. There's no right or wrong way to create one. It's all about expressing yourself and exploring your inner world.

SO, What’s the catch?

No, I'm not being paid by Pinterest, and I'll prove it by acknowledging that I'm not always thrilled with the ads that pop up. I don't begrudge commerce, but I do wish Pinterest would focus on ads that are more aligned with my search interests and are ethically made. And yes, I have to use a timer to remind me to stop scrolling! The temptation to dive deep down those rabbit holes is real. So, while Pinterest isn't perfect, its unique blend of inspiration and self-discovery makes it a worthwhile oasis in the digital landscape.

I’ll show you mine if you’ll show me yours

Some, not all…

I have Pinterest boards highlighting vintage fashion photographers, styles by month, vintage fashion designers and favorite years in fashion (you might be surprised!). I’ve compiled a treasure trove of references in my Make Do and Mend board. There are fashions featuring print mixing, complementary colors, cars, cats, lips, music, hearts, hats, gloves, shoes, buttons, bags, collars, polka dots and sparkle. Manatees, bears, vintage ads—my boards are bursting with things that make me smile. But my favorites? Just Want to Have Fun (what it sounds like), Look Likes (my style) and Modern Vintage Style Inspiration (how to rock vintage IRL).

Embrace the Pinterest Oasis

In a world that often feels overwhelming, Pinterest offers a valuable space for self-reflection, creative exploration, and personal growth. It's a place where you can connect with your inner self, discover your passions, and cultivate a sense of well-being. The next time you're feeling lost, uninspired, or simply in need of a little creative escape, consider turning (or returning) to this haven of quiet dreamers. Start a board focused on what makes you feel joyful and relaxed and see how it impacts your mood; it might just be the creative oasis you need.

When a Big Rig Delivered My Fashion Dreams

Some time ago, a friend of mine discovered an interesting-looking skirt suit while helping to clear out a house. The suit was not in perfect shape, but Corinna was fascinated by the details, and she knew a bit about the provenance. She sent me some quick snaps of the suit.

When I saw the suit’s label, I had chills: Elizabeth Hawes, a designer I greatly admire. Corinna asked if I would like to see it in person and consider helping to find a museum home for the suit. Would I ever!

This is an unusual costume designed by Elizabeth Hawes in the 1960s. She did custom work, and may have been responding to the client’s wishes—this isn’t characteristic of her work at the time. The suit is made of a silk and wool fabric that was popular in the ’60s, called alaskine. It is a very high-quality fabric that gives garments a structured look, with the luminosity of silk. The black fabric used is silk jersey. The suit consists of three pieces, including an empire-waisted dress with narrow straps on the jersey bodice and side slits in the skirt. The unusual overblouse has hidden back snaps and hooks with zippered sleeve cuffs. The cropped jacket has an almost futuristic look, with a small stand-up collar and sleeve flanges. There is black piping on the sides of both the dress and the jacket, front and back.

After communicating with a couple of other museums, I was put in touch with the Cincinnati Art Museum, which is planning an exhibition of Elizabeth Hawes’ work. They arranged to pick up the suit, using a special art transfer company. I packaged the suit in a 12” x 12” x 8” box, which weighed two pounds and eight ounces. Then, on one snowy morning recently, the transport, a massive 18-wheeler, squeezed down my street. Two gentlemen loaded the box onto the truck. I will update you when I know more about the Art Museum's exhibition.

And just like that, the beloved skirt suit hitched a ride on an 18-wheeler that took it straight to the big leagues. Who knew that this glamorous ensemble, once a hidden gem, would end up being chauffeured by a truck that could haul a small house? While I may not have envisioned a semi-truck as the ultimate fashion delivery vehicle, I can't help but think that Elizabeth Hawes would love the thought of this elegant piece of history rolling down the highway, making its way to the Cincinnati Art Museum. Talk about a high-fashion road trip! I can't wait to see what comes next for the suit, but for now, it's officially on the fast track to fame!

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Hawes in 1938. Ralph Steiner - National Portrait Gallery, Smithsonian Institute

About Elizabeth Hawes

Elizabeth Hawes, a trailblazing fashion designer, writer, and activist, left an indelible mark on the industry with her innovative designs, sharp wit, and unapologetic critiques. Born in 1903, Hawes' life was a testament to her fearless spirit and unwavering commitment to challenging the status quo.

Hawes' design aesthetic was a masterclass in understated elegance. Her clothes were characterized by clean lines, minimal ornamentation, and a focus on comfort and wearability. She rejected the extravagant, over-the-top styles that dominated the fashion landscape of the 1920s and 1930s, instead opting for a more modern, streamlined approach. Her designs were not only beautiful but also practical, reflecting her belief that fashion should be accessible to all, not just the elite.

Hawes' relationships with other designers were marked by a sense of camaraderie and mutual respect. She was particularly close to Nicole Groult, a French designer known for her avant-garde style, and the two often exchanged ideas and inspiration. Hawes also admired the work of Paul Poiret, a renowned French designer who was known for his opulent, exotic creations. While their styles were vastly different, Hawes appreciated Poiret's attention to detail and his ability to push the boundaries of fashion.

Hawes 1938 book, Fashion is Spinach, was a scathing critique of the fashion industry, lambasting its superficiality and elitism. Hawes' writing was not only witty and engaging but also prescient, as she identified many of the problems that still plague the industry today, including its obsession with celebrity culture and its failure to prioritize sustainability.

Despite her many accomplishments, Hawes' legacy was largely forgotten in the years following her death in 1971. However, in recent years, there has been a growing recognition of her contributions to fashion and her role as a pioneering feminist. Her designs, which were once considered revolutionary, are now hailed as visionary, and her writing continues to inspire and provoke.

How can we find joy and purpose in tough times?

It’s hard to reconcile

In these turbulent times, it can feel difficult to reconcile our love for beautiful things with the urgent need for political, social and environmental justice. Like many of you, I feel the weight of current events. The news cycle feels like a relentless storm, and it's easy to get lost in the despair. As someone deeply invested in the well-being of both people and the planet (especially my beloved manatees!), the challenges we face can feel immense.

It feels like walking a tightrope: on one side, the urgent need to stay informed and engaged; on the other, the vital importance of preserving our own mental and emotional well-being so we can continue to fight for what we believe in.

This cognitive dissonance isn’t just a passing thought; it’s a core part of my experience. On one hand, I cherish vintage fashion as a form of self-expression and creativity, and on the other, I am acutely aware of the pressing issues we face—looming autocracy, climate change, social injustices, and the fragility of wildlife. Instead of allowing these feelings to pull me apart, I focus on the fact that wearing vintage is a sustainable fashion choice—a way to advocate against the fast fashion industry that contributes to environmental degradation. Each vintage piece I wear or sell acts as a statement, a conversation starter where my customers and I can educate others about sustainability and inspire those around us to consider the implications of their choices.

Joy is not frivolous; it's fuel

Can we take pleasure in vintage fashion while the world feels like it's on fire? It can feel frivolous, self-indulgent, even. But I've come to realize that it can also be a form of resistance.

Vintage fashion brings me joy. Maybe it does the same for you.

It’s the history: There are never-ending rabbit holes of information about the history of fashion. This is the richest of histories, at the intersection of sociology, geopolitical events, art and craftsmanship.

It’s the quality: Just hold a fine piece of vintage clothing and you can feel and see the thoughtful design. These were not items destined to be thrown away. They were meant to be mended, cleaned and appreciated for as long as possible.

It’s the self-expression: Our choice of clothing is a powerful statement, and vintage clothing speaks to our desire for quality and sustainability, individuality and beauty. It’s also a form of armor—while expressing our values, it projects our strength.

It’s the community: I meet so many interesting, thoughtful, warm and generous people through my work in vintage fashion. We’re a diverse group with a shared passion.

It’s the sustainability: Vintage clothing is a rejection of fast fashion, consumerism, and the environmental impact of new clothing production.

There are days when I just want to shut all the bad news out. But the plight of the manatees, the injustices I see around me, the future I want for the next generation—these pull me back in. The question becomes, how do we stay engaged without burning out?

Small ways to help yourself

I try (not always successfully!) to limit my news consumption to designated times and reliable news sources (my choices are NPR, AP, Reuters, and BBC). If I come across a big news item on social media, I hold off reacting until I can verify the story.

Spending time in nature is essential for my well-being. Whether it's a walk in the park or a visit to see the manatees (I wish!), connecting with the natural world reminds me what I'm fighting for.

I actively look for things to do that are creative. For me, that's vintage fashion, writing, music and design. When I spend time in creative pursuits, I come up with original solutions—sometimes for completely unrelated problems.

Do you meditate? I used to think that meditation was just another thing I had to do—a burden. But when I consider taking deep breaths and looking out a window for a minute, or going to sleep giving thanks, I know I am calming my mind and reducing stress.

I am an introverted, independent person, but I still need to talk with others who share my values and passions. I know a few wonderful people with whom I can talk about anything, and just knowing we are there for each other helps us cope. My work volunteering time for the nonprofits Vintage Fashion Guild and Save the Manatee Club gives me a sense of belonging and purpose.

Self-care isn't just bubble baths and face masks (though those are nice too!). It's about finding ways to calm our minds, whether it’s by setting boundaries, lifting our spirits, or nourishing our souls. I have to say to myself over and over: Self-care isn’t selfish, it’s strategic. It’s a conscious act of defiance against despair. It's about reclaiming your energy and fueling your resilience.

Turn Passion into action

I have many passions, and one of the biggest involves a very big, very gentle creature: the manatee. We humans have imperiled these wonderful animals to the brink of extinction and while their population has rebounded, several years of tragic losses have threatened the progress that has been made. I give 10% of my vintage fashion earnings to Save the Manatee Club for the protection of this beloved and vulnerable species. I write about them often. I once was stopped in a local store by a woman who asked if I was “that manatee lady.” You can call me that any day!

I have volunteered for the Vintage Fashion Guild, of which I am a member, for years. I have dedicated my passion for fashion history to creating the VFG’s Fabric Resource, and I have written blogs, created videos, answered questions in our forums and researched and written about designers and manufacturers of clothing for our Label Resource. Long after I’m gone, the collective knowledge to which I have contributed will live on.

My love for vintage fashion and my passion for protecting manatees might seem unrelated, but they both stem from a desire to preserve what is beautiful and precious in this world.

What are your unique skills and passions? How can you use your gifts to contribute to a better world? My suggestion is to take just what you have, right where you are, and do what you can, no matter how small. True heroism is not often flamboyant, but incremental and cumulative.

Let's use our collective passions to create a future where joy and justice can thrive

Tell me what you do for self care, what gives you joy, and what actions you want to take. I’d really love to hear from you.

Wearing brown, then and now

The color brown. What does it say to you? Do you like to look at it? Do you like to wear it?

For the last several years, brown has been everywhere on runways and in style guides. Clearly the color is having a moment.

In a Vox article written by Shira Tarlo (“Why brown is so on trend in fashion and design”), the author caught the trend in its early stages (2021). Tarlo attributes brown’s ascendance to our interest in minimalism, sustainability and natural beauty. The color “has quietly come of age … It’s a blatant foil to the perky, bright, and highly saturated shades that seeped into the worlds of fashion, advertising, and decor in recent years. But after [years] in which widespread disease, death, and social inequities tormented the global consciousness, leaning into muted colors may have only felt fitting.”

Fuchsia just wouldn't feel right in these times, would it?

In Western cultures, to varying degrees, brown’s positive representations are the Earth and nature, groundedness and comfort, autumn, sophistication, dependability, warmth, safety, nurturing, sobriety and interconnectivity. (“Exploring the Deeper Meaning Behind the Color Brown”)

We have come to 2025 and Pantone’s highly anticipated Color of the Year: Mocha Mousse. Does it sound delicious? Yes. Comforting? Probably. Is it exciting? Not so much. But it doesn’t take effort to see it’s a time for comfort, not excitement. It’s a time for mocha mousse, and shades of brown in general. Grab a chocolate truffle or a cafe latte (better yet, both) and settle in.

One hundred years of brown in fashion

Many sources point to the 1970s as the most recent big hurrah for brown, with the back-to-nature movement in full bloom. Still, I remember other eras and their unique takes on brown. I decided to crack open a few of my fashion history books and review the vintage clothing and accessories I have offered in shades of brown to try to spot some trends through time.

If I had to very briefly summarize the use of the color in each decade from the 1920s through the 1990s, I'd go with:

1920s: Punctuated by other colors and embellishments

1930s: Enlivened with metallic threads, sequins and beading

1940s: Used with purposeful seriousness

1950s: Incorporated with chic sophistication

1960s: Used to symbolize luxury—then earthiness

1970s: Lead the back-to-earth color movement

1980s: Reminded us of the 1940s and ’50s

1990s: Served as an alternate neutral

1920s silk cocoon coat with a magenta and gold jacquard lining; 1930s rayon evening dress and jacket with abstract silver lamé pattern; 1940s wool suit jacket and tilt hat; 1950s cotton eyelet sheath dress and leather pumps embossed with a lizard pattern; 1960s wool princess coat by Lilli Ann; 1970s gauze maxi dress by Denise Are There with floppy hat; 1980s rayon dress by Normal Kamali; 1990s linen jacket by Carole Little.

The 1920s and ’30s saw brown used as a casual, staple color, but it was most often paired with vibrant hues and elaborate embellishments for dressy occasions. Then the 1940s brought a seriousness to women’s clothing, as many women took to manufacturing jobs previously held by the men who had gone to war. Not only were somber colors (black, gray, maroon and navy, as well as brown) common, but it was a heyday for masculine influences in women’s fashion.

1940s suit jacket

With the renaissance of fashionability in the 1950s, there were many sophisticated color palettes involving brown. Brown plaids incorporated thin, bright-colored lines; fabric was printed in unprecedented color combinations including brown; and lustrous silks in brown shades ranging from near black to umber and cedar showcased brown’s elegance. Global influences incorporated into Western fashion introduced the browns of Hawaiian tapa, Indonesian batik and tooled leather from Mexico.

A typically interesting mix of colors was used for this ’50s abstract print

1950s batik-style print sheath; 1950s tooled leather pumps made in Mexico; 1960s tapa-style print Hawaiian shirt

In the late 1960s, luxury designer fashion in dark brown did its best to reflect back-to-the-earth hippies and bohemians. Saint Laurent certainly embraced brown and straddled the range of styles in that era. Well into the 1970s, the inspiration was earthy and grounded; the materials were wood, leather, suede and undyed natural fabrics.

Patchwork suede poncho, c. 1971

Among other trends, the 1980s saw a yen for a return to high fashion, and this often took the form of 1940s and ’50s retro styles in many of the same shades as those used in prior decades. In the ’90s, black ruled, but one could be excused for wearing the occasional neutral dark brown.

Brown looks good with hair, eye and skin colors

No, not all browns look good with all colors, but I believe there is a good brown for every person. If you look good in cool colors (red, royal and emerald), try an espresso brown; if you look good in shades like olive green and terra cotta, try caramel brown. Hats and other accessories once made these color choices brilliantly obvious. (More on this in a moment.)

1930s tricorn silt hat by Helen Hale; 1940s brimmed hat by Shorlon; 1950s scalloped felt hat; 1950s beaded and embroidered velvet turban hat; 1950s ruched gloves by Hanson; 1950s beaded velvet half hat by Modern Miss

Brown when brown wasn’t enough

While in some eras the natural look of brown was touted, there were times when embellished brown was clearly the ideal. Iridescent taffeta, metallic threads, spectacular buttons, beading, braid… Here are some examples of brown getting a boost from extra ingredients during the late 1940s through the 1950s.

1950s iridescent taffeta and velvet dress; 1960s wool and metallic knit dress; 1950s sheath with large mirrored buttons; 1950s heavily beaded wool jacket by Don Loper; 1950s dress with gold braid by Natlynn Junior Originals; late 1940s to early ’50s beaded skirt suit by Ni-Nel

Some brown thematics

The most obvious association we make with brown is autumn, including colors and prints.

1960s reversible coat by Pendleton; 1950s brushed cotton dress and bag set by Serbin; 1970s suede shoes

Related is the proverbial last rose of summer. Usually these flowers are still blooming but are rendered in brown shades to imply the season’s end.

1950s outfit by Penelope’s of Honolulu; 1950s butcher linen dress; 1950s silk dress by Roseweb

Brown also seems to have been at home in modernist prints, echoing natural elements in mid-century interior design.

1960s linen jacket; 1960s belted shift dress; 1970s tunic by Vera; 1960s dress by Marjone

As for any color, dots lighten the mood of brown.

1970s blouse; 1960s mini dress; 1950s shirtwaist dress; 1970s smock

Illustrating natural themes is one of brown’s strongest suits.

1970s woodland animal print shirt by San Francisco Shirt Works; 1970s wrap dress by Mr. Suli; 1950s feather print set by Serbin; 1970s animal print scarf by Vera

Color combinations with brown

Cream with brown is a tried-and-true pairing.

1970s canvas coat with faux fur trim by White Stag; 1970s one-sleeve dress; 1950s dress by Prestige Junior; 1950s patio set by Jimmi Originals of Phoenix

The combination of brown and black offers a timeless elegance, perfect for creating sophisticated looks.

Late 1960s wool knit suit made in Italy by Gentucca; 1970s coat by Bromleigh; 1960s cotton eyelet set; 1950s hat and shawl set

As we know from color theory, brown is uniquely blendable from various combinations of hues, leading to an extraordinary range of brown shades, and versatility in its ability to pair with colors from subtle to bright. Blues might not seem an obvious choice, but turquoise appears to be a brilliant shade with warm and dark browns.

1940s-1950s velvet- and metal stud-embellished dress by C.H.D. Robbins; 1950s skirt by Koret of California

Then there is magenta—the perfect punctuation to a neutral brown.

1960s raincoat by Main Street

With its natural connection, green is a must. I love grass green with any brown, and lighter greens, like peridot and chartreuse, are also wonderful.

1940s suit; 1950s sundress; 1950s plissé dress by Queen Make Fashions; 1960s wool knit dress made in Hong Kong for Marshall Field

A bit less common are browns with pastel shades from pale yellow and pink to baby blue and lavender.

1960s velvet and satin mini dress; 1960s jacket from Saks Fifth Avenue

Great materials for brown

There are so many obvious material choices for the color brown. It is a natural in straw, cork, wood, leather and suede; makes perfect sense in faux fur and is sumptuous in velvet. Tweed lets the color get lively with specks of other shades. I also love it in luminous vintage plastics—so often in a shade described as “root beer.” Here’s another choice, and it might surprise you: lace. That it is not expected heightens its allure. The same could be said for satin in brown.

1960s wicker and leather bag from Hong Kong; 1960s faux fur capelet; 1970s straw hat by Beresford; 70s fringed suede jacket by Ms. Pioneer; 1950s plastic handbag; 1970s velvet wrap coat by David Hayes; 1950s sheath dress; 1950s English-made tweed swing coat; 1960s leather handbag

Everyone has a good brown

Do you remember those color seasons, such as cool winter and warm autumn? If you're curious, there are many webpages that help you find your season.

Previously found at: https://spottedline.com/color-seasons/

Image by denisebrain (using AI). Try various browns with your own coloring—I guarantee there is one (or more) that is good for you.

Autumns are shoo-ins for a range of browns, but take a close look and you will see some sort of brown in each group. Its ability to complement a diverse range of skin tones makes it an inclusive choice.

I’m down with brown

As a vintage fashion dealer, I see firsthand how this hue can beautifully complement a myriad of styles and tonal palettes. In a time marked by a yearning for authenticity and sustainability, brown represents a genuine comfort. Let’s honor the depth and versatility of this hue, embracing its ability to connect us to the past while making a bold statement in the present.

Is there a best brown for you to wear? Do any eras’ uses of brown inspire you most?

Blingle all the way!

Wishing you a sparkling New Year’s Eve, with your vintage finery all aglow!

Warm wishes from

Maggie of denisebrain

Can’t find this on Amazon

There’s something that’s been on my mind lately: the best gifts you can give. Spoiler alert: they’re not found on Amazon, and I’m not just saying that because I’m a vintage fashion lover and small seller advocate. 

Are you being deluged by emails warning you that the clock is ticking down to Christmas delivery deadlines? The pressure to find the perfect gift is on. But the best gift can’t be found with a quick click and a two-day shipping promise. 

When did giving become so… impersonal?  

When you give vintage and secondhand items you give history, and you give something much more personal. I remember finding a 1960s tapestry handbag at a flea market, and it immediately reminded me of a friend of mine. It was vibrantly colorful and quirky—just like her. When she unwrapped it she had tears in her eyes.  I could tell she felt seen and appreciated.

A scene from a Brrrzaar, one of Spokane’s all-local winter art markets (image courtesy of Terrain)

And let’s talk about handmade items for a second. There’s a raw authenticity in something crafted by human hands. I’ve met some incredible small sellers who pour their souls into their work. When you buy from them, you're not just supporting a business; you’re lifting up a dreamer. Isn’t that a better story than clicking “Add to Cart” on a faceless website?

I get that shopping secondhand or supporting small sellers can feel daunting. Maybe you're worried about the quality, or you just don’t know where to start. But trust me, it’s worth the adventure! Browsing thrift shops or local markets can feel like treasure hunting. You never know what gems you might uncover, and the excitement of finding that perfect piece is second to none.

Instead of succumbing to the “last chance” emails, I propose we go explore a local thrift store, vendor fair, small independent shop or even our own closets. Trust me, the best things come with a little history, a touch of character, and maybe even a bit of dust.

Because the best things in life—those that bring joy, laughter, and connection—can’t be bought on Amazon. Go ahead, take the leap. Your friends (and the planet) will thank you! And who knows? You might find a little piece of yourself along the way, too.

Small Thanksgiving

This Thanksgiving, my heart is full of mixed emotions. While I'm deeply grateful for the incredible support of my amazing customers—thank you all from the bottom of my heart for making denisebrain possible—I also feel so many of the world's sorrows. The news is heavy, and the challenges facing so many are immense. It’s a complicated time to feel thankful, yet the kindness and connection I’ve found in the vintage fashion world offer light. I feel such gratitude for small, beautiful things, and for the community we have together. Strong, caring individuals need to have each others’ backs. I’ve got yours.

Please: SHOP SMALL. SHOP LOCAL. MAKE GIFTS. BUY LESS.

If you purchase from me this holiday season, I will include a small gift with your purchase. If you don't purchase from me, that's fine. If you do make purchases, make some small business owners happy.

Wishing you all peace, reflection, and a Thanksgiving filled with whatever brings you comfort.

Once more with feeling, for the manatees

I have been asked by Save the Manatee Club to help spread the word that November is Manatee Awareness Month. Yes, the real mermaids have a month! One thing you can do for manatees this month: Wear vintage fashion.

—Wait, what?

Not only are vintage clothing items a beautiful form of recycling but you can specifically help manatees by purchasing vintage fashion from me! I donate 10% of my denisebrain Etsy shop sales to Save the Manatee Club.

This November it is my goal to raise an additional $500 for SMC, and I’d be so grateful for your help! I have a justgiving.com fundraising page:

I'm a Manatee Appointee! Margaret's fundraiser for Save The Manatee Club Inc

Let’s spread the word about the real mermaids!

VOTE

Put on your coolest* shoes and GO VOTE!!
*make sure they are also comfy enough to stand in line for however long it takes.

By Wednesday, we will either have safeguarded our democracy or taken the first serious steps toward a descent into fascism.

Please leave no votes behind!

Post for my newsletter subscribers

I promised to let my subscribers know when a special contest has been won, and I will do so here.

*****WE HAVE BOTH WINNERS! Thank you for playing along, and remember, you will still get a treat if you contact me with the correct information.

If you aren’t currently a subscriber, and would like to get in on the fun, sign up here!

I hope you have a boo-tiful Halloween!

Let's try something new this fall

I know, I know, New Year’s Day is the the time of fresh starts, and spring is the time of growth…

…but why not treat each season as a new start or a chance to grow? Cooler weather changes our wardrobes, and it may be time to consider what you want to add to your closet—or to see what you currently have in a new light. I have some ideas for you.

Pattern mix

Here's a classic mix: Floral and plaid.

Another mixing idea

Try items that have the same pattern in a different scale.

Accessorize with vintage

You can style a modern or vintage outfit with a bevy of vintage accessories.

Layer dresses

Wear a vintage dress as a coat. Credit to my model for this idea. Thanks Ceydar!

Try out color combinations

The 50s had some of the most interesting combos, such as burgundy and light blue.

Another from the 50s: Sage green and pale pink.

Go full out time traveler

Step out in an outfit that is head-to-toe one era.

Embrace the humor

The 70s are the most fun decade for crazy prints. Find one you love and work it!

Find something classic to mix and match

Choose something of great quality and mix, mix, mix.

Choose a classic coat

If it's hard to tell when it was made it will always serve you well.

Mix men's and women's

Borrowing from the boys is not new, but sometimes we forget to throw vintage menswear into the mix.

Go high and low

Mix more dressy with more casual pieces for a fresh take on a single era.

Find something that makes your heart sing

Find one very special thing to call your own.

Many of the items shown here are in my Etsy shop now, and others are coming within the next several weeks.

This pair of hand-decorated gloves by artist Ellen Greene is my heart-sing item for fall.

What do you want to make your own in a new way this season? Do you have a dress that needs styling? What is the one piece you most would like to add to your wardrobe?

I can't wait to help you with your own vintage renewal this fall!

The Magtone Color of the Moment: Pretty in Ink

You know how Pantone has a color of the year? For 2024, Pantone chose “Peach Fuzz”. I like it in small quantities, but it is just too soft for my taste, so I countered with the Magtone Color of the Moment, Sherwood Forest Green. Today I’m here to report the latest color to gain Magtone status: Ink blue.

First, allow me to explain. I choose my Magtones by feel. I see a color and it sends a bolt of emotion through me. It isn’t a cerebral choice, or a color that I would pick just because I like it.

A screen capture from the presidential debate

My choice came to me when I saw Vice President Kamala Harris in what I thought was a black suit, but then I saw its true shade: Ink blue. It’s a sober but not somber color, classic with a modern edge, elegant and powerful. It feels like it meets the moment right now, with the current cultural and political climate.

Here are some vintage picks from Etsy in my new favorite shade. You can find these and more in my Etsy collection Pretty in Ink (affiliate link).

Clearly this is a versatile color, used for formal gowns, trench coats, and everything in between. Depending on how accessorize it, ink can look light hearted or deeply serious. Look how white changes ink’s mood on this 1950s cocktail dress offered by the wonderful VintageVixen. It’s a crisp and classic pairing.

I have a 1960s ink blue silk dress with bright pink rose appliqués in my shop. Coral, blush pink—all pinks seems to work with this color.

Look at the energy lemon yellow bring to this 1960s dress in the VintageGwendolyn Etsy store. Mustard works great too.

Gray brings classic dignity to ink blue, gold demands respect—possibly because of the connection with military dress.

A tip about this color: It can look like black in photos, especially if it is velvet, suede, or any fabric with a nap. You have to search “midnight blue” and even just “navy blue” as well as “ink blue”—don’t just go by the look.

Do you wear ink blue? How does it feel to you? Please let me know in the comments.

It's my birthday bash!

Please help me celebrate! You may take 20% off any purchase of $25 or more in my Etsy shop AND I will choose a vintage accessory to send you as a gift with your purchase!

Just use the code BIRTHDAYBASH when you check out, or click this link for an automatic deduction.

Then I may need some help getting these candles blown out…

Look for the Union Label

Women from the ILGWU Upper South Department waving from among decorated cars with placards. International Ladies Garment Workers Union Photographs (1885-1985) The Kheel Center for Labor-Management Documentation and Archives in the ILR School at Cornell University

The ILGWU, once one of the largest labor unions in the United States, had primarily female membership. When this photo was taken (1950s) most of what was available to wear in the U.S. was made in the U.S., from the raw materials to the textile, design and finished product. Union tags on items let you know that fairly paid garment workers made the items.

Although not every union-made garment still has or ever had the label, I always search for a union labels in vintage clothing, and always photograph them. They make me happy. They also clue us in on the era of their construction. I have yet to find a shoddily sewn garment with a union label—I don’t think anything poorly made would pass muster.

A manufacturer and the Union Price Committee examine garments to estimate the work involved as a basis for piece rates. International Ladies Garment Workers Union Photographs (1885-1985) The Kheel Center for Labor-Management Documentation and Archives in the ILR School at Cornell University

The labor movement achieved the abolition of child labor, the establishment of the eight-hour workday, the introduction of weekends, the creation of Medicare, and enhancements to workplace safety. These advancements have benefitted all employees, even those without union representation.

What else is there to love about the garment unions? They had basketball teams, bowling leagues, choruses, advanced education classes and ESL classes. They raised money to help those in need. They were remarkably integrated. Their families understood what garment manufacturing meant and didn’t want to see a lesser product. Women had major power in garment unions, and could picket for better conditions and better pay.

ILGWU Local 22 plays ILGWU Local 91, November 6, 1937. International Ladies Garment Workers Union Photographs (1885-1985) The Kheel Center for Labor-Management Documentation and Archives in the ILR School at Cornell University

Up until the 1960s, a couple of unions—the Amalgamated Clothing Workers Union and the International Ladies Garment Workers Union—were the primary representatives of the country's garment workers. Due to their successful organizing efforts, these unions helped transition workers from exploitative sweatshop conditions to stable middle-class livelihoods.

Consumers were encouraged to actively seek out clothing with union labels, assuring them that their purchases were made in humane working environments by employees who had a genuine say in their work conditions. At that time, it was entirely feasible to outfit oneself with a wardrobe composed solely of union-made apparel for men, women, and children as most clothing available in American stores was manufactured locally by union members.

However, this is no longer the case. In the 1970s, prominent U.S. clothing manufacturers relocated production to non-union factories in the South, and by the 1980s, they had transferred operations to sweatshops in Asia, Mexico and Central America. Presently, the majority of garments sold in American retail outlets—including major retailers such as Walmart, Target and Nordstrom—are produced overseas, where laborers often face dire working conditions and limited rights.

Public Domain

Until more clothing is once again made ethically (I have hope, with a new wave of caring consumers), vintage clothing with union labels will remain a symbol of what was—and could be again.

Dopamine dressing with vintage fashion

Are you ready to turn your wardrobe into a happy place? I’m talking about the delightful concept of “dopamine dressing” and how vintage fashion can help you sprinkle a little fairy dust into your everyday life. Imagine looking into your closet and finding garments that not only fit beautifully but also make your heart skip a beat—now that’s what I call style! That’s what I call JOY!

Dopamine dressing is all about wearing clothes that make you feel good, and if you ask me, vintage fashion is the ultimate mood booster! There’s something magical about slipping into a vintage dress or a fab loungewear set that makes you feel as good as you look. Picture yourself in that vibrant floral 1970s maxi dress, or perhaps a sparkling 1950s jewelry parure. Each piece has its own story and character, just like you!

We all know that life can sometimes throw us curveballs—the world seems to be filled with curveballs at times. But the beauty of vintage fashion is its ability to inspire confidence and joy. Whether you're hosting a cozy gathering at home in a stunning hostess outfit or enjoying a solo dance party in your favorite silk robe, vintage fashion invites you to express yourself in a way that feels authentic and uplifting.

Whatever floats your boat—whether it be vibrant colors and playful patterns, strong shoulders and a perfect cut, or yards of lace and silk—vintage fashion offers the best examples! The next time you’re feeling down, why not reach for that eye-catching vintage jacket or those fabulous high-waisted trousers? Trust me; it’s amazing how a splash of color can elevate your mood and spark joy!

A little anecdote: A friend saw me in a 1930s bias-cut skirt with a bright floral print, accompanied by raspberry tights, and a purple jacket. Knowing me well, she said, “you must be having a bad day,” and she was right! The worse the day seems to be going, the brighter and happier I dress. After all, it can’t hurt!

And let’s not forget about the sustainable aspect of vintage fashion. By choosing pre-loved pieces, you’re not only uplifting your mood but also giving a second life to beautiful garments, reducing waste, and making a positive impact on the planet. Talk about a win-win!

What I love most about dopamine dressing with vintage is the inclusivity it brings. Vintage clothing comes in all styles, sizes, and eras, ensuring that everyone can find something that resonates with them. If I can help you find something special that makes you happy, let me know.

And just try not to smile when you see some of my current Etsy shop favorites—

Great clothes closet scenes from movies

Don’t worry, I’m not going to send you to the No Wire Hangers scene from Mommie Dearest here—this is about a little vicarious fun watching the transformation clothes can make.

27 Dresses Outrageous bridesmaid dresses that Katherine Heigl’s character has worn—and somehow makes look good.

The Devil Wears Prada When Anne Hathaway’s character gets a makeover the result is astonishing. It’s the turning point of her character’s life.

Clueless An early PC helps Alicia Silverstone put together outfits “like an average teenager.” The year? 1995.

13 Going on 30 When Jennifer Garner focuses on the wall of shoes in her closet the look is positively iconic.

Sex and the City: The Movie THE most fun fashion show as her friends help Sarah Jessica Parker decide what to take and what to toss from her wardrobe before moving in with Big.

Do you have any favorite closet scenes, especially from older movies? I’d love to expand my list.

The past lives of vintage fashion items

Ever wonder where your vintage fashion item has been? Sometimes they reveal their history through pocket contents or photos, other times it takes a little work to uncover their past lives. History is held in the stitches and the seams of these items!

A Bank Robbery, and a Yellow Suit

Louise's yellow knit suit was worn by a local philanthropist. The dry cleaning receipt tucked away in a pocket, dated June 1972, is a tangible link to the past owner, offering a glimpse into the life she led. We can almost imagine her wearing the suit, attending fundraisers and making a difference in her community.

Denise's vintage shoes are more than just footwear—they are a window into a thrilling moment in history. Frances Billyard, the original owner, wore the shoes to her first day at the First National Bank of Fostoria, Ohio, only to find herself in the middle of a bank robbery, allegedly by John Dillinger himself! Denise's shoes, never worn again by Frances, hold a silent witness to a moment frozen in time.

The Crosby Connection

Jolene (of Black Lotus Vintage) found a 1970s sheer floral maxi dress at a church sale which held a surprising connection to Hollywood royalty. Stitched into the hemline, original photographs revealed that the dress belonged to June Kuhn Crosby, wife of Bob Crosby and sister-in-law to the legendary Bing Crosby. It's a testament to the power of vintage, where even a tag sale can hold extraordinary gems.

Beyond the Famous: Everyday Stories

While some vintage pieces connect to famous figures, it's the everyday stories that often mean the most. Avera (of Fashion Past Forward) has a video series which highlights the emotional significance of vintage garments: Mrs. Myers's 1924 wedding dress, Avera’s own Granny's wedding dress from the 1940s, and the garments sewn with love and expertise for Avera by her grandmother.

From Greece to Hollywood: The Journey of a Bolero Jacket

Marsha's incredible 1920s bolero jacket is a story of resilience and artistic ambition. Through meticulous research, Marsha (of Ranch Queen Vintage) unveiled the journey of its original owner, Anna Mulinos, a singer who emigrated from Greece to NYC and later worked as a seamstress for Paramount Studios in Hollywood. Her daughter, Angelie, followed in her footsteps, becoming a successful actress before facing blacklisting during the Red Scare. This jacket is a tangible link to their remarkable lives, highlighting the hidden stories woven into the fabric of vintage.

Every vintage item holds the potential to unravel a captivating tale, connecting us to the past and reminding us of the enduring power of human connection. I invite you to share your own vintage stories in the comments! Let's continue weaving together the threads of history, one vintage piece at a time.

Go small or go home: The greatest tiny items of vintage fashion

These are my picks, but I’d love to know what small vintage fashion items YOU love, in the comments.

A smattering of scatter pins

In the mid-20th century, a fashion trend emerged in which small, decorative pins were worn on dresses, sweaters and jackets to add a touch of whimsy and/or elegance. These little brooches, known as scatter pins, were designed to be clustered and mixed and matched. The motifs were often flowers, birds, or non-thematic rhinestone figurations, and there was also plenty of playfulness; you can find everything from a cat and mouse, to chickens and clocks. Sometimes the pins are of the same size, sometimes they are in two or three different sizes.

One of my favorite ways to wear scatter pins is in a collection of items of the same theme, but not made to match. These are all vintage swallow scatter pins available on Etsy right now.

Tiny tilt toppers

Miniature marvels of millinery, 1940s tilt hats, with their delicate proportions and jaunty angles, add a touch of vintage playfulness. Maybe it's the sheer audacity of these Lilliputian lids, perched precariously on the forehead, defying gravity and convention. These diminutive darlings remind us of a time when fashion was an art form. Particularly in the war-era of the 1940s, when so much else was rationed, fashions for hair and hats were at their peak. Whether perched atop a sleek updo or nestled among loose curls, these tiny titans of the millinery world hold incredible fascination. 

Tiny tilter from the Etsy shop of RagandBonesVintage (affiliate link)

The terse purse

Holding just enough room for a lipstick, a coin and a whispered secret, diminutive vintage bags hold the smallest of fortunes and the greatest of joys. The tiny dance bags of the 1920s, often rivaling jewelry in their sparkling materials, detail and finesse, are a favorite. Similarly pint-sized purses meant for little girls now hold a wealth of memories. Then there are the vintage coin purses that carry more nostalgia than money—all proving that the smallest of things can bring the greatest of joys.

Also a fan of also-rans

More vintage fashion items that can grab the spotlight in their own right: Barrettes, collars, initial and name pins, Bakelite rings and quirky award pins. About that last—don’t knock the merit badge until you try it! Great conversations will ensue.

All the items shown are in the Etsy collection Tiny vintage fashion items. (affiliate link)

Now, what are your favorite wee wonders in the vintage fashion realm?

Do you want to know who wore it before you?

Oh, the thrill of the vintage find! There's something special about scoring a unique, one-of-a-kind piece that's been loved and worn by someone else before you. But have you ever stopped to think about who that someone else might be? For some, the idea of wearing a piece that's been previously owned is a major turnoff. They might imagine the previous owner's sweat and tears (literally), or worry about the item's history and provenance. I’ve heard people say they can’t wear a dead person’s clothes! But for others, the allure of a vintage fashion item lies precisely in its mysterious past.

Photo by George Rex

One of my most exciting and intriguing finds was a flamboyant performance jacket worn by Ice Capades star Alan Konrad. I was so happy to be able to send it home to his family (Incredible Vintage: Happiest Ending). I have found solid hints as to an item’s previous life (The Contents of a Vintage Pocket and the Dating of Vintage). I’ve met some of the original owners of clothing (Whose Dress Was It?). I’ve just written about a OOAK designer outfit that was worn to the Oscars (Exceptional Vintage: The Matrix Gown).

Imagine the stories a vintage dress could tell, or the secrets a pair of retro sunglasses might hold. Who wore them to the party of the year, or on a first date? Were they a favorite of a Hollywood starlet, or a staple in a hipster's wardrobe? The possibilities are endless, and for many, that's all part of the charm. So, do you want to know who wore it before you? Or do you prefer to imagine your own history with the piece? Have you ever come across an item with an incredible history? Please let me know in the comments.